Knorr’s Social Media Campaign
Organization: VaynerMedia
Role: Digital Designer & Campaign Project Coordinator
Timeline: October 2014 – November 2014
Industry: Food & Beverage / Social Media Marketing
Project Overview:
Supported the execution of a fast-paced social media design campaign for Knorr, contributing to visual content production across multiple platforms while coordinating with strategy, creative, and production teams under tight deadlines.
Objectives:
Deliver high-volume, on-brand social media assets within aggressive timelines
Support campaign consistency across platforms
Ensure stakeholder alignment and timely approvals
Scope of Work:
Designed social media graphics aligned to campaign messaging
Supported daily production workflows and content calendars
Participated in structured creative reviews and revisions
Assisted in campaign asset delivery and version control
Project Management Responsibilities:
Coordinated with strategy, creative, and production teams
Managed task prioritization in a rapid iteration environment
Tracked feedback and revisions to maintain deadlines
Supported QA and approval workflows

